nic+zoe art direction

ART DIRECTION

strategy

design

video

Client NIC+ZOE is known for adding an artistic edge to their clothing. We keep that in mind when we are creating campaigns, designs and concepts for studio and location photoshoots. For photoshoots, we create detailed photoshoot decks based off NZ’s needs that include lighting direction, set designs, model selection, hair + makeup, location details, prop direction etc. Which not only helps to clarify the shoot details but is also essential in getting approval from leadership. We also help produce the photoshoots, build sets, source props and are on set to art direct. Post shoot we create and design engaging marketing campaigns and site enhancements across channels and platforms.